Patrick Fuller
Good measurement is key to understanding AI
AI assisted search threatens the visibility of auto brands. The first step is to measure its real-world impact.
Sophus3 at the Paris Motor Show 2024
Join Sophus3's insight team at the 2024 edition of Mondial de lโAuto - Paris for a tour of the latest products and innovations.
Video: Is the marketing funnel destroying customer experience?
Prioritising customer experience is key to car brands making a success of their ecommerce channels.
White Paper: Digital Car Buyer in Numbers 2023
Data and insight from Sophus3's Automotive Digital Summit 2023.
Video: What works best in automotive ecommerce?
In this 10-minute video, we analyse data from hundreds of automotive brand websites to reveal what works best in automotive ecommerce.